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Setting the Standards for Effortless and Elevated Practices in Fashion

Standards & Practices® is a brand focused on contemporary fashion for the generation that lives on the edge of modernism, elegance, and individuality. Our styles are designed through the eyes of a team who believes in curves to be divine and size to be just a number that does not fit in the realm of fashion.  of pragmatic yet trendsetting fashionistas who love us for our quality, accessibility, and style. 

You can't love the curves if you don't know the curves

There is no reason why women of all sizes can’t look just as fabulous and fierce as all other women. It’s a design issue, not a customer issue

Steven Mayor, Lead Designer

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